At Kitchen & Bathroom Expo 2005, RAK introduced Venus; the second new line of tiles and sanitaryware designed exclusively for RAK by celebrity designer Laurence Llewelyn-Bowen. I interviewed interviewed Llewelyn-Bowen to find out more about this project and his take on ceramic tiles in general.

Joe: To what extent is Venus your creation?

LL-B: As a rule, I won’t put my name to anything unless it can be properly authored by myself. Unusually for mass produced items, we established a very collaborative relationship, but the look and styling is entirely mine.