pink concrete The Webster california architecture David Adjaye

Pink Concrete

Nothing makes a statement quite like an uninterrupted expanse of pink and nothing creates an imposing industrial impression like coarse colourless concrete. Forgoing all convention greatly honoured and notable architect Sir David Adjaye has combined these two defining features to create an incredible signature.

pink concrete The Webster california architecture David Adjaye
Photo credit: Dror Baldinger
pink concrete The Webster california architecture David Adjaye
Photo credit: Dror Baldinger

A similar effect was previously achieved at the Ruby City art museum in San Antonio, Texas which took pre-cast red-tinged concrete panels to create a staggeringly impactful exterior. Now in California, a Los Angeles store for brand The Webster has welcomed its own pink industrial-chic.

pink concrete The Webster california architecture David Adjaye
Photo credit: Laurian Ghinitoiu
pink concrete r architecture David Adjaye
Ruby City | Photo credit: Dror Baldinger

Curving outwards from the Beverly Center is a large protruding arc clad in pink concrete panels creating a sheltered entrance into the shop. The interior is awash with even more pink, curves, and concrete. An amalgam of roughly marked and formed industrial elements, earthy textures, and a soft trendy tone creates a curious atmosphere that oozes style and gives more than a nod to modernity.

laurian-ghinitoiu-02
Photo credit: Laurian Ghinitoiu
pink concrete The Webster california architecture David Adjaye
Photo credit: Dror Baldinger

To offset the expanse of warmth provided by the concrete, a pale terrazzo floor was installed. Predominantly flecked with grey, and a touch of pink to create harmony between the surfaces. The building, designed by Adjaye’s firm Adjaye Associates is an awesome demonstration of what can be achieved with a simple twist of popular materials.

dror-baldinger-04
Photo credit: Dror Baldinger

Adjaye Associates

Dror Baldinger
Laurian Ghinitoiu

A new post by Hanna Simpson, Diary of a Tile Addict, March 2020.

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